Become a partner

Digital public transport in practice - how data changes city decision-making (7 min)

Michal Tobiáš - City Funding Officer, EIT Urban Mobility ·

The digitization of urban transport is not just about contactless payments. The key is the collection and meaningful use of data that streamline operations, reduce costs, and strengthen residents’ trust in the system. The lecture showed what cities can do today thanks to data and who is helping them with this transition.

Digitizing transport: more than just payments

When digitization is mentioned, many think of paying by card on buses or trams. The essence, however, is above all the collection of data and its thoughtful use to manage public transport. Well-prepared solutions deliver more efficient routes, better timetables, and smoother movement around the city.

The result is not only savings for operators and cities, but also transparent evidence that helps politicians continue to support digitization. Residents’ trust grows when they see measurable improvements backed by real data. And that is precisely what attracts new investment in modern solutions.

Read more

Sign in to ITAPA Health & Care 2026

Michal Tobiáš

EIT Urban Mobility
Michal Tobiáš is the City Funding Officer for EIT Urban Mobility and has extensive experience in the fields of financing, energy efficiency and sustainability. He focuses on strategic financing of projects that foster innovation and improve urban mobility. His work focuses on effective stakeholder engagement and the use of financial instruments …

Recommendation speakers

Páčil sa ti článok? Zdieľaj ho a povedz o ňom aj ostatným