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1on1 interview (10 min)

Jaroslav Kacer - Expert, Smart Cities Club ·

Cities don’t become “smart” by buying gadgets, but through a thoughtful approach: what the problem is, who the user is, and how we will measure the benefit. Examples from Vienna and Nordic cities show that continuity, open data, and clear goals are key. Technology is only the second step – the first is strategy and collaboration.

Not technology, but the approach

Vienna launched its Smart City strategy as early as 2011 and from the outset bet on open data and long-term goals, such as steady population growth. The point is not to copy technologies, but to know what problem we are solving, for whom, and what the outcome should be. If cities pick solutions like from a menu, without context and priorities, disappointment is guaranteed.

“Smart” does not mean having as many sensors as possible, but delivering more efficient services and a better quality of life. Expectations need to be set realistically and projects should not be tailored only to current grant calls. Without a link to real needs and processes, innovation remains just a label and PR.

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Jaroslav Kacer

Smart Cities Club
Former Deputy Mayor of Brno responsible for Smart City, Strategy, and Digitalization. He played a key role in launching the Brno iD and data.brno.cz projects, as well as in developing the long-term #brno2050 strategy. He participated in the international RUGGEDISED project (Horizon 2020) and contributed to the development of the Špitálka smart d…

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