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Tereza Vavroušková

Salesforce, Marketing & data cloud lead for CZ&SK

She leads marketing and data solutions for the Czech and Slovak markets. Since February 2024, she has been helping companies connect customer data across channels, automate marketing activities and deliver the right message to the right people at the right time. She focuses on optimising marketing investment, building profitable e-commerce platforms and the practical deployment of AI agents with Agentforce. Her goal is to help companies turn data into better customer experiences and measurable business results. Before joining Salesforce, she gained experience in customer solutions and consulting across the Central and Eastern European region.

  • When AI Sells and Serves – From Lead to Customer Support (20 min)
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